Wednesday, October 21, 2015

BUY MEN'S VESTS ONLINE



Men’s vests or undershirts have seen a remarkable evolution in the 19th and 20th century and have become much more elaborate with time. The basic purpose of an undershirt or vest is to absorb sweat. It’s there to provide a defensive layer between your body and your more expensive clothing. A good vest or undershirt can also provide insulation when needed, and some are worn to “compress” the figure in a slimming attempt. The easiest way to explain men’s vests is to say that it’s pretty much a basic necessity that keeps the rest of the clothes from getting gross. Men’s vests are available in different styles depending on the variation in climate and the clothing worn. A thick, knit vest with long sleeves can be worn in winter, but the same wearer might want a short-sleeved variety with a deep V-neck or scoop neck in the summer.

Today's modern men hate making compromises, especially when it comes to men's innerwear. The main criteria that they look at while buying innerwear are style, comfort and of course durability or value for money. These days high quality innerwear is an integral part of men's lifestyle. Bodybasics.in offers a wide range of men's vests online from premium brands like Jockey, United Colours of Benetton, Chromozome, Macroman, Levi’s and many more under one roof. They are available in different colours, fabrics, styles, sleeveless or half sleeved and also in a variety of neck styles like round, square and V-neck to suit your taste and style. Apart from this, vests come with various stylistic features like ribbed body, armhole, contrast panel detailing etc. Choose the one that best suits your need and comfort level. You can even wear one while you are jogging or working out in a gym. You can also opt for a single piece pack or a pack with multiple vests to save money. Some vests are as plain and utilitarian as you can get, while others are stylishly designed for visible wear, especially when worn in the gym or for any sporting activity. But at the end of the day, they’re all there for the same reason: your body eventually makes the clothes it’s touching pretty gross, and an undershirt or vest is a lot cheaper to wash and eventually replace than your nice clothes. The best undershirt is one that does everything you want it to. What that might be depends on your needs and your tastes. You can either buy 100% cotton vests or can go for cotton mixed with other materials such as lycra.

Bodybasics.in is the leading online store, to buy men's inner wear, sportswear and leisure wear in India. Here you will find a huge collection of men's vests at really competitive prices. Shopping on Bodybasics.in is fun, hassle-free and extremely easy with its user-friendly interface. Shop for men's vests online to get it delivered to your doorstep with just a click of a button.


Wednesday, October 14, 2015

BUY LINGERIE ONLINE

        

A brassiere or bra as it is commonly called, is a woman's undergarment that supports her breasts. Bras are typically form-fitting and perform a variety of functions; not only do women usually wear them to support their breasts, but they have also evolved into a fashion item. Changing social trends and novel materials have increased the variety and complexity of available designs as well as allowed manufacturers to make bras that in some instances are more fashionable than functional. Some garments, such as  swimsuits, camisoles, tank tops and backless dresses, have built-in breast support, eliminating the need to wear a separate bra. The bra has become a feminine icon or symbol with cultural significance beyond its primary function of supporting breasts. Bras are worn for many reasons – among them are comfort, appearance, or to conform to social expectations. Some bras are designed to enhance the size of breasts, while others are designed for comfort. Some bras are constructed to provide support for women athletes which normally do not have fasteners and are pulled on over the head and breasts, while some bras are designed for nursing. You can buy bra online at www.bodybasics.in and check out our exclusive collection of bra, to suit your requirement and match your body structure. 

Bras are one of the most complex pieces of apparel. There is an increasingly wide range of brassiere styles available, designed to match different body types, situations, and outer wear. The degree of shaping and coverage of the breasts varies between styles, as do functionality, fashion, fit, fabric, and colour. Common types include padded, non-padded, wired, non-wired, backless, balconette, convertible or multi way bras, full cup, demi-cup, minimizers, plunge, push-up, racer back, T-shirt,  soft cup, sports bra etc. If you want to downplay a heavier top, we suggest   you to go for minimizer bras. For sagging  breasts, push up or underwired bras with a good support are normally recommended. Many designs combine one or more of these styles. Showing the bra-straps, has become a fashion statement these days. It is increasingly common to see women wearing clothing that purposefully exposes a portion of their bra or bra straps. 

A well fitted bra is a women’s best friend as it boosts her confidence, enhances her beauty, provides great shape and adds colour to her life. At Body Basics, we understand this and cater to a wide range of bras to enable you to pick the one that makes you feel confident and beautiful.  You can choose from an array of colours to suit your mood and your outfit.  Whether you need a bra to wear with a strapless gown or require one to provide a seamless fit, just logon to www.bodybasics.in and buy bra online with just the click of a button. Infact you can see the new lingerie trends which we keep adding to our collection from time to time.







Wednesday, October 7, 2015

GROWTH OF INDIAN INNERWEAR MARKET



The Indian apparel market has been witnessing a shift towards the organised segment.  The premium and super-premium category in both the men’s and women’s segment has witnessed a higher growth than other segments. With increasing disposable incomes and customers’ willingness to shell out more for better quality products, domestic innerwear manufacturers are working towards increasing the share of premium products in their product portfolio.

The innerwear industry in India holds immense growth potential and it is evident from the entry of large international brands in the Indian market in the last few years. A key factor characterising the huge growth in the Indian innerwear market is the increasing size of the organised market and the declining share of the unorganised market resulting in growing independent brands taking charge of the market. The Indian innerwear market continues to be underpenetrated and thereby holds immense business opportunities. A distinctive shift from price sensitivity to brand sensitivity and preference for bold colours and innovative designs are two key trends to have emerged in this segment.

The women’s innerwear market is considered to be more dynamic, with many design variation and the regular introduction of innovative products. Growing number of working women, changing fashion trends, increased awareness about better fits, rising disposable income and level of information has given the women innerwear industry a new dimension. The men’s innerwear market is characterised by the presence of numerous Indian and International brands catering to different segments of the market. The economy segment contributes to 55% of the of the men’s innerwear market, while the rest comes from mid-price segment, premium and super –premium segments. The premium and the mid-price segments are expected to witness a higher growth rate within this market.


The Innerwear today has achieved new dimensions. An unending list of brands present in the Indian lingerie market is the proof of the great potential of the market in India. Innerwear has slowly come out of the closet in India today. About a decade ago the subject of lingerie was discussed in hushed tones. Today the scenario has changed and people are more comfortable talking about lingerie now. To emerge a winner in the market marked by the presence of multiple players, brands and retailers have to optimise their business operations by addressing the challenges and harnessing market opportunities. Bodybasics is a key retailer in the innerwear segment, focussing on the way innerwear is retailed in India. Come shop with us at www.bodybasics.in

Wednesday, September 30, 2015

BUY MEN'S T-SHIRTS ONLINE



   
Planning an outing with friends on the weekend and want to look strikingly fashionable, but tied up with office work and can’t find time to go out for shopping...........just go ahead and shop online for Men’s T-shirts. Men's Polo T-shirts are a good choice as these can be paired with any jeans or trousers to look cool and feel comfortable. Team it up with sneakers or loafers for a casual look. The timeless appeal of T-shirts makes them a must-have attire for every man. Whatever your personal style ,  you can wear men's casual T-shirts while going on a work trip with your colleagues or even while at home to look your best. Showcase your fine taste in clothing by sporting a bright coloured plain round neck or V-neck T-shirt complemented with a ripped or rugged jeans, casual shoes, and glares to maximise your style quotient. 

For a varied style statement and to take your cosmopolitan style a notch higher, pick a V-neck T-shirt or round neck T-shirt that is high on style and comfort. Choose a black or blue Polo T-shirt and wear it with shorts or bermudas and get ready for the adventure trip with your office buddies or even with your family. Planning to go shopping with your girlfriend?  Pick a military print T-shirt and pair it with distressed jeans and sneakers for a trendy look. You will be loaded with lots of compliments from your girlfriend. Show off your fashion sense by wearing a Chromozome fashion V-neck tee for men in a wide range of colours.

Look your athletic best in men's sports T-shirts from premium brands under one roof. Jockey’s Sport Polo collection will surely add to your sporty mood. You can even opt for a bright coloured V-neck or round neck T-shirt from Benetton and team it up with a black or white shorts and trainers for a look that highlights your passion for sports and adventure. Jockey’s Modern fit Ribbed V neck T- shirt can also be teamed with shorts for the ultimate sportswear or even for leisure wear.

Go ahead and buy men's T-shirts online at www.bodybasics.in to add some zing to your wardrobe. Find the best collection of T-shirts for men which not only enhances your style quotient but also guarantees comfort at the same time...............only at BODYBASICS.in

Wednesday, September 23, 2015

IS CORRECT BRA SIZE SO IMPORTANT ??



Believe it or not, at least 80% of women wear an incorrectly sized bra! Most women wear a bra too large in the back and too small in the cups. Although sizing can vary slightly between brands, all follow a basic measurement system that you can use to measure your bra size in the comfort of your own home. Are all women the same? No ! Every figure is unique and different. Different measurements, different shapes and also different body tissue, which varies in form, firmness and composition. This is why we recommend consulting a good innerwear specialist when looking for the right bra for you. We have heard many tales of women spending years searching for the right bra and then finding what they were looking for the first time they walked into a proper, specialist innerwear store. At Bodybasics, we have specialists who are trained to guide you to pick the right fitted bra. 

Wearing the wrong bra size can ruin an otherwise flawless outfit. Women who wear the wrong size bra often have problems maintaining correct posture. This can lead to slouching rather than sitting and standing upright, as well as unexplained back and neck pain. The best solution to wearing the wrong bra size is to visit a store and get yourself measured, not once every few years, but every single time you go shopping for a new bra. The reason for this is that a woman’s bust size will change throughout her life due to hormonal reasons, pregnancy, weight loss and other factors. Wearing the wrong bra size can cause health problems, but allowing yourself to be measured each time you go bra shopping will ensure that you buy the correct bra size. This will eliminate the health problems that can occur while wearing the wrong bra size.

Some common symptoms of a wrong fitted bra are :
• Straps that dig into your shoulders ( = usually cup is too small)
• Underwire that stabs you ( = cup is too small)
• The dreaded quadraboob or other types of spillage ( = cup is too small)
• Cups that bunch up ( = cup is too big)
• Back bulge ( = band is too small)
• A band that rides up your back ( = band is too big)


So go ahead and buy a bra that fits correctly, improves your posture and also makes you feel good and confident. Refer the chart below to measure your bra size in the comfort of your own home. Shop online for the best collection of  bra at www.bodybasics.in 


Wednesday, September 16, 2015

BUY WOMEN’S TRACKPANTS ONLINE




Are you ladies looking to lounge in comfortable clothes. Then go for a track pant, combined with a smart T-shirt, a comfortable and hard to resist alternative to jeans. These days women’s track pants come in stylish designs and different fabrics, and you can find plenty of fashionable and modern take on the original track pant.
These track pants are not only meant for the gym or sporting activities but even for lounging or casual wear. Wear it with a stylish top, get a little skip in your step with a   pair of sneakers. Be a trendsetter wherever you go and stand out from the crowd.

Track pants are not only worn by women for sporting activities and lounging; rather the track pants have entered the world of high fashion. It is even worn by celebrities for a cool, laid-back look. The new, trendy designs and eye-popping colours have definitely taken women’s track pants to a different level.
Though the general perception is that a track pant is for casual or leisure wear, these days people wear them to make a fashion statement. Try wearing a pair of skin fit track pants with a contrasting crop-top to the cocktail lounge and get all the attention diverted towards you. Add some glamour with a ripped or faded denim jacket and a pair of casual shoes to flaunt a style statement that’s relaxed and athletic-chic. Choose track pants in a variety of colours and patterns to make a fashion statement. Low-waist track pants are perfect for those who prefer bottom wear that sits below the navel. A pair of low-waist track pants with a colourful sports bra could also make a great outfit for your belly dancing class. Another popular style of trackpants is the one with an elastic cuff near the ankles. This style is preferred by many who want a loose fit top but prefer a tapered or skinny fit pants.
Choose from myriad styles of women’s track pants online @ Bodybasics.in. Though most track pants have a relaxed or loose fit, slim-fit options are also available. Browse our range of women’s slim-fit track pants for a stylish addition to your wardrobe. Track pants may or may not have pockets, and some come with zip-pockets; so you should choose a pair that suits your personal preference. One thing that people love about track pants is the flexibility around the waist provided by an elastic band or draw strings.
.With such a wide variety of track pants to choose from, picking the right styles and knowing how to wear them depends primarily on your need and taste. Given the versatility, it’s a good idea to buy track pants in different styles and fabrics and wear them when running on the track or while lounging around the barbecue grill with friends. Buy track pants at Bodybasics.in Give your active lifestyle a boost and stay fashionable with exclusive women’s track pants.

Wednesday, September 9, 2015

BUY MEN’S BRIEFS ONLINE



The evolution of men’s most intimate apparel is shrouded in secrecy. Undergarments or briefs as we know them today were first sold to promote cleanliness and improve the comfort of wearing clothing. That they might one day be deemed fashionable was not even an after-thought.

And it isn’t just about the briefs, it was the way the companies advertise the men’s briefs which has a huge impact and  highlights the male form underneath those garments. In earlier days briefs were definitely considered a very underground thing, but not anymore. Through the 1970s, you had this explosion of colour and pattern combined with a classic simplicity that was reflected in the form of the man in the advertising. So you had this statuesque, athletic body in a very classic, simple, white garment. However the briefs saw a total revolution over a period of time.

If you are the kind of man who always wants the best, it only makes sense to extend that desire to your underwear. The world of men's underclothing has come a long way in recent years, and today you can find contemporary styles to suit even the most discriminating tastes. What you wear under your clothes is just as important as any other part of your wardrobe, whether or not you are the only person who sees it. Underwear is probably the single most functional garment you put on every day and one of the most important factors in whether you feel comfortable in your clothes.  When it comes to men's innerwear, the current generation hates making compromises.  While buying briefs, what men look for is comfort, style and durability. Today premium quality and designer men’s briefs are an integral part of the modern men’s lifestyle. Bodybasics.in offers a wide range of designer and branded men’s briefs online to cater to men from all walks of life. Sitting in the comforts of your home, you can shop online for men’s briefs from reputed brands like Jockey, UCB, Calvin Klein, Chromozome, US Polo Assn. to name a few. There is a huge range of fabric ranging from 100% cotton, cotton mixed with lycra and more. Over these years the style of  men’s briefs have also evolved such as V briefs, Hippy V briefs, BikiniBriefs, Trunk briefs , string bikini and many more, in solids, stripes, checks, animal prints etc. Some brands have the brand logo embossed on the waistband, which many brand conscious men like to flaunt in their jeans. At Bodybasics.in , when you shop for men’s briefs online, you find a wide range of designs suitable for everyday wear, special occasions, athletic activities and any other use you can imagine,  in single piece pack or even pack of two or three which saves your money. Why to compromise for a slim collection of undergarments, when you have the access to the widest variety of men’s briefs online only at  Bodybasics.in